Samsara Files Complaint Against Motive With Trade Commission

Motive Files Countersuit in Federal Court Saying Samsara Is the Bad Actor
Samsara offices
Samsara is a fleet telematics provider. (Samsara)

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Alleging that . has engaged in unlawful patent infringement practices, . has asked the to open an investigation, conduct an evidentiary hearing, and issue a permanent cease-and-desist order prohibiting Motive and its subsidiaries from selling, marketing, advertising or distributing various technologies allegedly copied from Samsara.

The legal filing follows Samsara鈥檚 complaint last month against Motive in federal court that alleged infringement of the same patents, as well as claims for false advertising, fraud, federal hacking laws and unfair competition.

鈥淢otive imports, sells for importation, and/or sells in the United States after importation fleet management and driver safety technology in this country that infringes several of Samsara鈥檚 patents, and was shamelessly copied from Samsara鈥檚 products,鈥 the Feb. 8 filing with the Washington-based Trade Commission alleged. 鈥淔or years, Motive鈥檚 business plan has been simple, predictable and endorsed by its senior management team: covertly steal Samsara鈥檚 innovations and present them falsely as Motive鈥檚 own.鈥



However, on Feb. 15, Motive countersued Samsara in federal court, calling Samsara a company that attempts to compete with Motive for customers in the marketplace, 鈥渂ut has done so using unethical, improper and unlawful tactics.鈥

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Motive booth

A Motive booth at an industry show. Motive countersued Samsara in federal court Feb. 15.听听(Seth Clevenger/Transport Topics)

鈥淪amara has engaged in these tactics because it continues to lag behind Motive in its technology,鈥 the Motive lawsuit said. 鈥淚n December 2013, over a year before Samsara incorporated, Motive pioneered the first Android- and iPhone-based fleet management and electronic logging platform in the industry.

鈥淢otive鈥檚 singular focus on its customers鈥 most pressing operational needs has led to the release of the only AI-powered platform to combine driver safety, fleet management, equipment monitoring and spend management in one solution. Today, Motive serves over 120,000 customers across North America (including America鈥檚 largest fleets), with more than 1 million vehicles and assets managed on its platform.鈥

Motive alleged that the scope of Samsara鈥檚 fraud and unfair competition is 鈥渟taggering.鈥

鈥淎mong other things, Motive has documented proof of a yearslong campaign of Samsara鈥檚 deceit,鈥 the Motive countersuit said.

鈥淢otive 鈥 not Samsara 鈥 is the true innovator and pioneer in the fleet management and physical operations market,鈥 the countersuit alleged.

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Adam Simons

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In a statement addressing the countersuit, Samsara spokesman 听said, 鈥淢otive has decided to copy our claims. The allegations in Motive鈥檚 suit are a deliberate distraction, and we have every confidence in our defense.鈥

In its Trade Commission filing, Samsara said its technology enables customers to visualize and analyze their physical operations in real time on a single integrated platform 鈥渋n a way that was impossible or impractical only a few years ago.鈥

鈥淪amsara鈥檚 significant investments have led the to award Samsara numerous patents protecting its groundbreaking technology,鈥 Samsara said in the Trade Commission filing.

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Motive logo

Samsara said that it has tried 鈥 for over a year 鈥 to address Motive鈥檚 conduct without resorting to litigation. However, Samsara said Motive鈥檚 leadership team has 鈥渘ot only refused to own up to its actions, but it has used this time to continue and escalate its tactics.鈥

鈥淢otive鈥檚 unlawful practices have been covert, systematic and extensive,鈥 Samsara told the Trade Commission. 鈥淚n one of its more brazen campaigns, its management team endorsed a policy whereby senior Motive employees created fictitious companies to procure Samsara products and access its platform.

鈥淭his fraudulent access of Samsara鈥檚 technology dates back at least to 2018, the year before Motive launched its vehicle telematics offering, and three years before Motive released its video-based safety product.鈥

Samsara said it is aware that Motive employees surreptitiously 鈥渧iewed the Samsara Dashboard nearly 21,000 times from 2018 to 2022, when Samsara discovered this access and disabled it.鈥

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Samsara Logo

鈥淢otive employees have also manipulated Samsara鈥檚 Customer Support team, posing as employees of real Samsara customers, to ask questions and make requests, including inquiries about the operation of certain of Samsara鈥檚 AI video-based safety features, and to seek information about Samsara鈥檚 third-party integrations,鈥 Samsara wrote.

The Samsara federal lawsuit said Motive鈥檚 鈥渃landestine campaign to infiltrate鈥 Samsara鈥檚 platform has been carried out and sanctioned by its CEO, chief product officer and chief technology officer.

The lawsuit said Motive, originally founded in 2013 as KeepTruckin, began by offering an electronic logbook for trucking companies. However, by late 2019, Samsara鈥檚 lawsuit alleged, KeepTruckin began to realize that commitments it had made on digital freight brokerage were not working out.

鈥淚n a shift, it began developing systems for connecting physical operations and developing AI tools to automate workflows 鈥 the same market that Samsara had pioneered years earlier,鈥 Samsara wrote.

also has filed a patent infringement lawsuit against Motive, alleging the company for years copied Omnitracs products and patents, and leveraged information from former Omnitracs employees in development of its product line. In a Dec. 6 legal filing, Motive attacked the legal standing of the suit, denied the allegations and asked the court to dismiss the case.

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