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ATA's Chris Spear Calls for Industry to Embrace Technology
Spear (left) in Nashville by John Sommers II for Transport Topics; in Phoenix by Seth Clevenger/Transport Topics Speaking at a pair of industry conferences,听American Trucking Associations President Chris Spear addressed the federation鈥檚 efforts to tap into technological innovation and work with the Trump administration to achieve policy goals.
At trucking technology supplier Omnitracs鈥 user conference听Feb. 27 in Phoenix, Spear said the industry should embrace opportunities to improve safety and efficiency through automated driving and other technologies.
A day later at the Technology & Maintenance Council鈥檚 annual meeting in Nashville, Tennessee, he said President Trump is not beholden to Washington, and that it is important for the trucking industry to attempt to understand him.
鈥淭he only people he is beholden to are the people who voted for him,鈥 Spear said. 鈥淲e need to understand his agenda, and that鈥檚 difficult. It doesn鈥檛 come in the form of 140 characters, and it doesn鈥檛 come from 77-minute press conferences.鈥
But Spear said the believes the president will 鈥済o down his checklist鈥 and 鈥渄o everything he campaigned for.鈥
鈥淚 look for this president to unleash the private sector,鈥 Spear said.听鈥μ淚 don鈥檛 look for mandates, I look for innovation.鈥
Contrary to some of the 鈥渉ype鈥 about driverless trucks, Spear said he鈥檚 not concerned that automated driving technology will displace drivers.
鈥淭his is really driver-assist technology, not driverless technology,鈥 he said. 鈥淲e need to focus on that reality.鈥
In fact, the automated trucks have the potential to help drivers, Spear said, by enabling them to move freight more efficiently, learn additional skills and potentially earn more pay.
鈥淚鈥檓 not threatened by technology. I think we need to embrace it,鈥 Spear said. 鈥淚t鈥檚 a catalyst to making our industry better, and as a result America stronger, and our economy even better.鈥
Spear said he believes the widespread adoption of autonomous vehicle technology is at least 20 to 25 years away, but reiterated his stance that trucking 鈥渕ust take its seat at the table鈥 to help shape the development of this technology and its regulatory framework.
He also predicted that trucking will lead the move toward automation ahead of the passenger car market, which could find it challenging to convince buyers to pay a premium for automated driving capabilities.
The trucking market, however, stands to benefit from improved safety, reduced fuel consumption and emissions and potentially even less traffic congestion. If the technology can generate that value proposition, carriers will invest in it, Spear said.
鈥淲e could accelerate and adopt this technology faster than any other mode out there,鈥 he said. 鈥淭hat鈥檚 a message we need to be carrying to key decision-makers. 鈥 They need to be focused on us first. We鈥檙e the test bed. We鈥檙e the innovators.鈥
Regarding the new political landscape, Spear said President Trump is unique in that he has come to Washington 鈥渙wing nobody anything.鈥
鈥淭his president is pretty much a freelancer, and you鈥檝e seen that in his behavior,鈥 he said.
While it鈥檚 easy to be distracted by Trump鈥檚 proclivity to respond to any opposition with an onslaught of tweets, the industry should focus squarely on his policy agenda, Spear said.
鈥淚f we can take the time to filter all that noise out, and focus on the opportunities that lie ahead with this president, and the fact that he鈥檚 not loyal to anybody in Washington, we could put some pretty big wins on the board, and that excites me and my team,鈥 he said.
In particular, Spear cited Trump鈥檚 call for a $1 trillion, 10-year infrastructure bill.
鈥淲e haven鈥檛 seen anything like that since Eisenhower,鈥 he said.
Spear also said he expects the federal government鈥檚 upcoming electronic logging device mandate to go into effect without delay, noting that it was included in the MAP-21 transportation bill passed by a Republican Congress.
鈥淚 firmly believe this rule will be the law of land, in full force and effect, come December 2017,鈥 he said. 鈥淚鈥檓 very excited about that. 鈥 It鈥檚 taking our industry forward.鈥
In a question-and-answer session following his TMC speech, Spear said he鈥檚 optimistic that new Environmental Protection Agency Administrator Scott Pruitt brings a 鈥渉ealthy perspective鈥 on environmental policy.
鈥淗e鈥檚 certainly more grounded in terms of the impacts that regulations and policy have on industry growth,鈥 Spear said.
Spear said he is hopeful that the new EPA boss can 鈥渓evel the playing field, preserve interstate commerce and not allow the California Air
Clevenger reported from Phoenix; Miller from Nashville
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