Road-Safety Campaign to Educate Public on Tractor-Trailer 鈥楴o-Zones鈥
American Trucking Associations and Con-way Freight have teamed up to launch a national public service announcement safe-driving campaign for the holiday season.
The 30-second piece will run through the New Year to educate the motoring public about tractor-trailer 鈥渘o-zones.鈥
According to the Federal Motor Carrier Safety Administration, 35% of all truck-involved highway fatalities occur in a truck鈥檚 blind spots.
The joint announcement features Con-way Freight President John Labrie explaining these blind spots, or 鈥渘o-zones,鈥 which are located in the front, rear and on both sides of the tractor-trailer.
In the PSA, Labrie cautions motorists not to 鈥渉ang out in the no-zones,鈥 explaining that if the motorist cannot see the truck driver鈥檚 face in the truck鈥檚 side-view mirror, then the truck driver cannot see them.
To view and download the PSA, visit (139 MB mpeg file).
Con-way is ranked No. 6 on the Transport Topics 100 listing of U.S. and Canadian for-hire carriers.
Transport Topics